Trends Forcast with Li Edelkoort

Last month, Li Edelkoort spoke to the Caesarstone Design Forum about future trends in the design world. Inspired by the ongoing worldwide social and political processes, she divided the future into two complementary yet opposite trends: “The Search for Light” and “In Praise of Shadows”.

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The growing popularity, she explained among other things, is a natural response to the political and social reality jeopardize human existence. The excess of information and excess consumption push people to look for a refuge inside their houses. “The way we use the house changes and it becomes the place where you can take care of yourself, heal your soul and find relief from the daily tension”.

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According to Edelkoort, the search for quiet is characterized by the use of brighter colours, not necessarily white. “Colours that are almost invisible, non-colours”. Another playful expression she uses in this context is ‘nesting’, which is expressed in piles of kitchenware. “Suddenly everyone wants to make piles of cups and bowls”, she says with a smile. “Use a lot of blankets, and suddenly there are many artists who design spoons. I do not know why, maybe they wish to spoon with each other?”

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In addition, she notes, while the living rooms become brighter – the bathrooms and the kitchens get darker shades, in contrast to the past when these rooms used to be mostly white and bright in order to transmit cleanliness. ‘Cooking up a Storm’ she names this trend in context of the kitchen, which is inspired, by primitive elements and motifs, tribal and shamanic, as in the very beginning.

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“We see it’s all stained: the marble, the ceramics, the metal, the wood, the towels. It is a colour that takes inspiration from the carbon fiber, from materials that come naturally from fire, from dust, as if the world was burned. Even the interior of the drawers is dark, also the ceramics, and as a result, the showers also become darker. It’s spectacular: it’s a new way of looking at beauty, a culture that does not look to imitate nature but only to be inspired by it.”
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While in the past Edelkoort declared “yellow is the new pink”, she now brings the pink back to the front of the stage, and says that pink is the new white; Not the bright, fashionable pink, or the millennial pink that captivated Milan’s last design week, but rather the Cosmetic Pink – like a stroke of blush – that breathes new life into the home spaces.

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“In the past 20 years the pink color has been very dominant. They said it was the colour of babies, and when I said it was a colour that men would wear too they thought I was crazy. But it happened, and pink had become a bestseller. Today there is even a pink salt, and I believe it will be the same in interior design. Look at the pink houses in Mexico: In architecture pink is a colour that can be beautiful, even ‘masculine’. It really becomes a ‘real’ color like white, black or red”.

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In line with previous years, she explains that tactility continues to be important, with the massive entry of home textile items, wall-to-wall carpets, tablecloths, as well as the revival of wallpaper. Everything is made of combination of materials with “an unfelt effort, so that the final result will not look perfect, as if the entire process had ended shortly before it was supposed to end. We are less interested in glittering and polished and are looking for something simpler. And because we keep using screens, our fingers become hungry. Designers all over the world use textures for cutlery, carpets, textiles, anything.

Born in 1950, Edelkoort is one of the most influential trends forecaster in the world for fashion, textiles and lifestyle. She was born in the Netherlands and in recent years has been cooperating with Caesarstone in all aspects of home design trends.

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